The Marvelle Blog 

Most events start the same way….A date is set, the venue is booked and the suppliers are selected. From there, the focus quickly moves to sales and delivery from logistics, timelines, and making sure everything runs smoothly on the day. But before any of that, there’s a stage that often gets overlooked, and this is where event consultancy sits. Event consultancy is the thinking before the event, the point at which an event is properly shaped. It’s about defining what the ev

Events aren’t cheap, and for a lot of businesses, that’s the problem. They set out a financial ROI and everything fixates on that. They spend the money, the event runs, people attend and afterwards there’s a lingering question: Was it actually worth it? Not because anything went wrong, but because nothing really happened.

Most corporate events have a problem. The market is very crowded and very often, people go because they have to, not because they want to. You can feel it as soon as you walk in. Polite conversations. Slow energy. People checking their phones. But its not the guests, it’s the design.